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How it reads
Coat of Arms is a deep, gray-tempered teal — blue enough to anchor a room the way a navy would, green enough to feel alive against wood, brass and raffia. At LRV 14.7 it is a genuinely dark color, and that darkness is where its elegance lives: it recedes, it flatters everything placed against it, and it never looks like a color that is trying.
In daylight the green comes forward and it reads as peacock; under warm lamps the gray takes over and it settles into a smoky, almost inky blue. It is a color for stair halls, studies, paneling and anywhere you want depth without the coldness of a true navy.
What Benjamin Moore says about Coat of Arms
Benjamin Moore describes Coat of Arms as 'a dark, smoky teal that leaves a strong impression.' It is number 763 in the Classics Color Collection, with an LRV of 14.74.
The brand's coordinating colors for it are Dove Wing 960, Ice Formations 973, White Heron OC-57 and Hollingsworth Green HC-141: three pale neutrals and a green, which tells you how Benjamin Moore expects it to be used, as the deep color in a room with light surroundings.
What an LRV of 14.74 means in a room
Light reflectance value runs from 0 to 100. At 14.74, Coat of Arms is a dark color, reflecting only a small fraction of the light that reaches it. It will darken a room, not brighten it.
Whether it reads more blue or more green is a question of undertone, which LRV does not measure. Benjamin Moore describes it as a smoky teal but files it in its blue color family. Sample it against the woods and whites already in the room before deciding which it is for you.
In the rooms we have photographed
The four rooms on this page are all one stairway by James Thomas Interiors, credited to @nickjohnsoninteriors. A stair hall is a classic place for a dark color: a space you pass through, where depth reads as drama rather than gloom.
What we do not know yet
We could not find an independent designer or color-consultant review of Coat of Arms: no published account of how it shifts between north and south light or where it disappoints. Everything above comes from Benjamin Moore's data and the rooms on this page.
Until that coverage exists, paint two large boards, move them between the darkest and brightest walls over a full day, and check them at night. If you have used Coat of Arms and can tell us how it behaved, we would like to hear from you.
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