Settled, side by side
Comparisons
- White Dove vs Swiss CoffeeWhite Dove (LRV 83.16) vs Swiss Coffee (LRV 81.91): which is warmer, which is brighter, and which designers reach for, with both shown in real rooms.
- White Dove vs Chantilly LaceWhite Dove (LRV 83.16) vs Chantilly Lace (LRV 90.04): Benjamin Moore's soft warm white against its cleanest white, compared by designers and shown in real rooms.
- Pure White vs Extra WhiteSherwin-Williams Pure White (LRV 84) vs Extra White (LRV 86): which is warmer, which reads icy in north light, and which designers prefer for walls and trim.
- Chantilly Lace vs Pure WhiteBenjamin Moore Chantilly Lace (LRV 90.04) vs Sherwin-Williams Pure White (LRV 84): crisp vs softly warm, compared by designers and shown in real rooms.
Preference Red
Farrow & Ball · No. 297
Blackberry
Sherwin-Williams · SW 7577
7.54
LRV
4.81
Preference Red is 2.7 points lighter
#6F4449
Hex
#533640
111 · 68 · 73
RGB
83 · 54 · 64
Warm
Warmth
Warm
Deep red with purple and pink notes
Undertone
Deep plum with a magenta undertone
Red
Family
Purple
Farrow & Ball
Collection
Sherwin-Williams
In real rooms
Every room, each colorBlackberry
The difference
Read from the numbersPreference Red is the lighter of the two at LRV 7.54, 2.7 points above Blackberry at LRV 4.81. Both read warm. Preference Red is a red, Blackberry a purple. For a whole room, Preference Red is the safer, more forgiving choice thanks to its higher LRV, while Blackberry is the bolder pick.
How they read
In their own wordsPreference Red No. 297 is a Baroque red that Farrow & Ball calls the deepest and richest of its reds. It is named after Preference Paints, the company's original trade name.
Blackberry SW 7577 is a very dark plum in Sherwin-Williams' red family, rated for interior and exterior use. Sherwin-Williams gives an LRV of 4.81.