Color of the weekCalke Green · Farrow & Ball No. 34

Settled, side by side

Preference Red

Farrow & Ball · No. 297

Southwest Pottery

Benjamin Moore · 048

7.54
LRV
16.56
Southwest Pottery is 9 points lighter
#6F4449
Hex
#975F57
111 · 68 · 73
RGB
151 · 95 · 87
Warm
Warmth
Warm
Deep red with purple and pink notes
Undertone
Brown and red tones of kiln-fired clay; some see a hint of violet
Red
Family
Red
Farrow & Ball
Collection
Benjamin Moore Classics

In real rooms

Every room, each color

The difference

Read from the numbers

Southwest Pottery is the lighter of the two at LRV 16.56, 9 points above Preference Red at LRV 7.54. Both read warm. Both belong to the red family. For a whole room, Southwest Pottery is the safer, more forgiving choice thanks to its higher LRV, while Preference Red is the bolder pick.

How they read

In their own words

Preference Red No. 297 is a Baroque red that Farrow & Ball calls the deepest and richest of its reds. It is named after Preference Paints, the company's original trade name.

Southwest Pottery 048 is a deep clay red from Benjamin Moore's Classics collection, described by the brand as "a nuanced hue that captures the brown and red tones of kiln-fired clay". Its LRV is 16.56, so it is a properly deep colour.

Compare instead

Same family, other pairings

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